Aditya Birla Money review
Independent review of Aditya Birla Money — brokerage, app, account opening, customer support and the kind of investor it actually fits. Aditya Birla Money is the broking arm of Aditya Birla Capital.
Verdict
Investors who want a full-service broker backed by the Aditya Birla group, with research, advisory and a multi-platform Elevate trading experience.
Brokerage at a glance
Headline brokerage on the default Aditya Birla Money standard plan. On top of brokerage you also pay STT, exchange transaction charges, SEBI fee, stamp duty, GST and DP charges — see full charges for the breakdown.
About Aditya Birla Money
Aditya Birla Money is the broking arm of Aditya Birla Capital. The Standard plan charges 0.10% on delivery, 0.01% on intraday and futures, and Rs20 per lot on options, with zero account opening fee. Optional Trade5 (Rs3,999+GST) and Trade10 (Rs2,499+GST) six-month subscription packs offer flat Rs5 and Rs10 per order across all segments.
The Elevate trading app
- All-in-one trading across equities, commodities, currencies, derivatives and ETFs
- Invest in IPOs, mutual funds, Sovereign Gold Bonds (SGB) and advisory baskets
- Advanced charting with technical indicators and derivatives screeners
- Real-time market data, research calls and analytics
- Instant fund transfer
- One-swipe order placement and portfolio management
Opening an Aditya Birla Money account
Account opening is fully online for Indian residents. Keep your PAN, Aadhaar (with mobile linked for OTP), a bank cancelled cheque or statement, a passport-size photo and a signature on white paper handy. Aadhaar e-KYC, in-person video verification and e-sign typically take 1–3 working days end-to-end. Start at stocksandsecurities.adityabirlacapital.com.
Customer support
Aditya Birla Money support is available toll-free 1800-270-7000: mon-fri 9:00 am-11:00 pm, sat-sun 9:00 am-9:00 pm; call n trade 1800-108-9999: 9:00 am-11:30/11:55 pm. For complete contact details, the four-level SEBI escalation path (broker desk → compliance officer → SCORES → SMART ODR), and what to have ready before escalating, see the Aditya Birla Money customer care page.
Pros and cons
How we judge this: these pros and cons are drawn from Aditya Birla Money’s published charges and platform features, its app-store ratings — cross-checked against its SEBI registration and NSE / BSE membership. They are our editorial assessment, not a sponsored placement, and not financial advice.
What users say about Aditya Birla Money
Paraphrased themes from public app-store reviews and forums — these are users’ opinions, not our testing, and not financial advice. Sampled 2026-06-14.
- All-in-one trading across equities, F&O, commodities, currencies and ETFs
- Invest in IPOs, mutual funds, bonds and advisory baskets
- Stock analysis with research reports, QVT score, financial ratios, SWOT and technical data
- Multiple order types including limit, market, stop-loss, AMO, bracket and cover orders
- UPI fund transfer via QR code and daily portfolio performance reports
- QR-code based quick login to Elevate Web from the mobile app
- Some users find entering an OTP at every login inconvenient and would prefer biometric-only login
- Reports of difficulty in the password-reset flow, with repeated invalid-PAN messages
- Some users feel the redesigned app is missing features that were present in the older version
- Occasional glitches reported when placing quick trades or viewing portfolio details
Alternatives to Aditya Birla Money
By active client count, Aditya Birla Money is the #27 largest of 38 retail brokers on the NSE (as of 2026-04-30). If you're weighing it against the field, these are the brokers people most often compare it with:
See the full ranked list of every retail broker in India on the stock brokers in India page, or compare exact landed cost on a typical trade with the brokerage calculator — switch brokers in the dropdown without leaving the page.
Frequently asked
What people ask about Aditya Birla Money.
Aditya Birla Money is SEBI-registered and holds NSE / BSE membership, so it meets the regulatory bar every Indian broker must clear. Whether it is a good fit depends on what you trade. Investors who want a full-service broker backed by the Aditya Birla group, with research, advisory and a multi-platform Elevate trading experience.
Equity delivery is 0.1%. Equity intraday is 0.01%. Equity options is Flat ₹20/lot. On top of brokerage you pay STT, exchange transaction charges, SEBI fee, stamp duty, GST and DP charges. The brokerage calculator on this site shows the all-in landed cost for a sample trade.
Aditya Birla Money is registered with SEBI and a trading member of NSE / BSE. Demat accounts are held with CDSL or NSDL — the broker does not hold your shares, the depository does. Funds are held in a SEBI-regulated client bank account separate from the broker's own funds. The risk to investors from broker failure is limited; the larger risk to manage is account fraud via phishing and OTP sharing.
All-in-one trading across equities, commodities, currencies, derivatives and ETFs. Invest in IPOs, mutual funds, Sovereign Gold Bonds (SGB) and advisory baskets. For a full feature list and download links see the Aditya Birla Money app page.
Account opening is fully online for Indian residents. You need PAN, Aadhaar (with mobile linked for OTP), a bank cancelled cheque or statement, a passport-size photo and a signature on white paper. Aadhaar e-KYC, in-person video verification and e-sign typically take 1–3 working days. Apply via https://stocksandsecurities.adityabirlacapital.com.
Discount brokers comparable to Aditya Birla Money include Zerodha, Groww, Upstox, Dhan and Angel One. Full-service alternatives include ICICI Direct, HDFC Securities, Kotak Securities and Sharekhan. Compare brokerage rates side-by-side on the brokerage calculator before switching.